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If they were
not exchanging business cards they were
tweeting and posting their favorite photos on social networks at the 65th
Annual Golden Mike Awards, Radio TV News Association (RTNA) Saturday (Jan 24, 2015). Social Media used to be an option, but today
every industry, including TV and radio news, where news people get some of
their breaking news on everything from Twitter, Facebook to Google+ rely on it.
“Oh my God,
Social Media is amazing, you can get to the world in an instant,” said Yvonne
Guevara, producer, NBCLA 4 News, who received a Golden Mike for a quarterly
special segment on black history. “Each quarter we do a special on each ethnic
group,” she said. NBC’s Guevara station also took home several awards
including, “Best Newscast 30 minutes or less-NBC 4 News at 11 PM”.
“Before
Social Media, we had to develop film, but now it’s instantaneous,” explained
Guevara. When ask about fake pictures or video sent to the newsrooms and how NBCLA
4 handles them from social networks she said, “You have to verify it. Journalism and ethics have not changed, just
the technology.”
Some 500
radio and TV news professionals packed into the Hilton, Universal City, CA for RTNA
Awards dinner. Golden Mikes are considered the Oscars of broadcast journalism. Usually
there is a “Designated News week” in October sent over AP and City News Service
wires and a “Designated News Day” is announced the day after it occurs, where
radio and TV news stations submit their work from that day for “Best
Newscasts.” Other entries are submitted for work from Oct 4, 2013 to October 3,
2014. The Golden Mike judges are often selected
from out-of-state markets like New York or Chicago. The radio and TV
Stations entering in the competition come from Los Angeles, Orange, San Diego,
Riverside, San Bernardino, Ventura, Santa Barbara, San Luis Obispo, Fresno,
Inyo, Imperial, Kings, Kern and Tulare Counties.
The
Broadcast Legend Award Honoree went to Maria Elena Sallinas, a highly-rated “Noticiero Univision” co-anchor for the
nightly network newscast and co-host of the news magazine program, “Agui y
Ahora” (Here and Now). She has been
informing millions of viewers for three decades in America, as well as 18 Latin
American Countries. She got her start at KMEX-34 in LA in 1981. She now resides
in Florida with her two daughters.
Long time
Television Play-by-Play Announcer Bob Miller received the Life Achievement Award.
Miller, who has five decades of broadcasting experience was inducted into the
Southern California Sports Broadcast Hall of fame, an organization for which he
served as president for five years. Later
Miller received a star on the famous
Hollywood Boulevard Walk of Fame.
Associated
Press Court Reporter Linda Deutsch received the Freedom of Information
Award and Actress June Lockhart was honored for participation on the
RTNA Board. For all of the winners of the Golden Mikes visit: http://www.rtna.org/GoldenMikeAwards/14winners.asp.
The Radio & Television News Association of Southern California (RTNA) is a non-profit organization of professional broadcast journalists dedicated to:
Protecting the public's right-to-know and First Amendment rights of a free press through our advocacy efforts with government;
Facilitating effective and unobtrusive media coverage of important news events through our efforts co-ordinating pool cameras;
Promoting excellence in local broadcast journalism through our "Golden Mike Awards®";
Providing a collegial forum for discussion of relevant issues facing the broadcast news industry through our special events;
Encouraging the development of excellent student journalists through our scholarship program;
Providing a valuable work tool via our Website (www.rtna.org) that contains handy research links, job postings, and events listings.
